Artistic and productive HTML newsletter designs
Attracting customers to your website is the first concern for any business, and the initial step would be design the best website making it a grand one, but this may not always give you the desired results. Keeping today’s competition and creativity in mind, new ways are designed every where to keep the business on the move. One such new move is the E-mail Newsletter Designs.
Newsletter, the word may sound boring or spam to you, but an attractive newsletter design is sure to give visitors a second thought for your website. But be careful, about choosing the right design since inbox is always flooded with e-mails and your mail could be the one among them. Your newsletter design should be able to convey the information at the first glance without forcing the visitor to read till the last and explain your discounts, updates or any information u want to convey.
Following are the inspirations for your design.
Give a great start of designing your HTML email templates with these 4 basic templates from Mail Chimp which are testes with all major e-mail programs and can be downloaded as a .ZIP file and edited in your text editor. You can also customize other Mail chimp’s Email templates.
An E-mail template for beginners created in Photoshop with an e-mail header, main part of the newsletter, other details and finally a un-subscribe option for the user. And the design is delivered to the readers as HTML.
A functional and affordable method from creating a newsletter design using WordPress and Feedburner along with a few plugins for your blog. This newsletter helps you check the number of subscribers and how many clicks each link gets and more.
Learn the basics of HTML Email newsletters as how to Indent your code, Alt tag your images, how to get a good mass client and other important details before delivering your final product.
One of the easiest methods is to compare your design with the best ones, So here is a compilation and analysis of different designs along with most used design patterns of newsletters and other inspirations.
An answers to many of your queries like how to get subscription, which is the best format and writing style, how to be safe from getting spammed and more.. A guide which will brief you about Newsletter creation, Writing, Formatting, Designing, Spam testing, Distribution and performance analysis.
Though, they are a lot of advancements for coding HTML with several email providers including the Email Standards project, coding HTML is still considered a pain because of the cross-browser compatibility. This guide helps to overcome these hurdles.
Your newsletter should be useful to your readers i.e. it should really impress them. This guide gives you some a quick detail as what needs to be focused like Respecting your reader, design should be with a goal in mind, following the laws, making the unsubscription easy and more.
Its always good to have an expert guidance before starting your newsletter designs, because they form the communication between you and your customers. Here is a round-up of some of the best newspaper templates which could be downloaded for free.
Designing a newsletter is not as easy since their purpose is effective communication and marketing. You need to be well versed before campaigning yours, so a collection of Best practices, tutorials, testing tools, newsletter templates and e-mail inspiration to make you a pro before designing yours.